Clinical Liaison - Healthcare Sales & Marketing - Eastside Territory

BrightStar Care® – Cleveland is expanding into the eastside territory of Cuyahoga County, and we're looking for an accomplished, well‑connected Clinical Liaison who knows how to build relationships, drive results, and grow private‑pay home care business with speed and integrity.

This role is ideal for a seasoned healthcare marketer or a clinician (RN or Social Worker) who has transitioned into business development - someone who brings both heart and hustle, and has the performance data to prove it.

Compensation: $75,000–$100,000 base salary (DOE, network strength, and early private‑pay traction) + monthly commission
Schedule: Full‑time, primarily Monday–Friday with occasional evenings/weekends
Territory: Eastside of Cuyahoga County and some Lake County

This position is the perfect fit for someone who:

• Wants a challenge - you thrive in competitive markets
• Cares about people - empathy drives your conversations
• Solves problems - you remove barriers quickly
• Has serious drive - you're relentless about results
• Is motivated by success - you want to win and be rewarded for it

Whether you're an experienced healthcare marketer seeking a new challenge or a clinician ready to pivot into a high‑impact business development role, you're someone who cares deeply about making a difference - and has the ambition to earn both salary and commission.

Why BrightStar Care®

BrightStar Care® treats employees like our best clients - with respect, support, and meaningful benefits. We are the place for high‑achievers who want to work hard, grow fast, and earn what they're worth. We invest in people who bring energy, discipline, and a results‑driven mindset.

You'll represent a nationally recognized brand with strong clinical credibility, backed by leadership that gives you the tools, strategy, and support to dominate your territory and build a book of business that pays you month after month.

This is not a "work‑life balance" role - it's a performance role. We're looking for someone who wants to work, wants to win, and refuses to be outworked or outperformed. If you thrive on overcoming challenges and turning effort into income, you'll excel here.

Compensation & Pay

• Competitive wages
• Weekly pay via direct deposit

Insurance

• Medical, dental, vision
• Accident & critical illness
• Short‑term disability
• Life insurance

Time Off

• Earned PTO
• Paid bereavement leave
• Birthday PTO

Education & Development

• Training and continuing education
• Paid professional development

Wellness & Perks

• Family membership to Middleburg Heights Rec Center
• Free snacks, paid lunches, and a genuinely supportive culture

...and much more

Job Responsibilities

Sales Cycle Ownership

• Drive the full sales cycle from prospecting → qualification → closing
• Conduct daily outreach: cold calls, drop‑ins, networking visits
• Qualify high‑value referral sources aligned with ideal client profiles
• Present services confidently, negotiate terms, and close new business
• Market Presence & Brand Building
• Lead community and professional events to maintain visibility
• Strengthen partnerships with the VA and veteran‑support organizations
• Build relationships with discharge planners, case managers, and healthcare leaders
• Understand the competitive landscape and differentiate BrightStar's Higher Standard

Referral Source Engagement

• Maintain disciplined follow‑up to ensure a full, active pipeline
• Conduct in‑services, presentations, and educational visits
• Generate consistent, qualified referrals across home care and medical staffing

Client Conversion & Relationship Management

• Convert prospects into in‑person living‑room visits or contract review meetings
• Guide families and partners through decision‑making with empathy and clarity
• Build long‑term trust with clients and referral partners

Strategic & Analytical Execution

• Use CRM tools, data, and metrics to prioritize high‑impact actions
• Demonstrate resourcefulness and strategic thinking
• Collaborate with internal teams to ensure exceptional client satisfaction

Job Requirements

Mindset & Core Competencies

• Hunter mentality - proactive, persistent, and results‑driven
• Creative problem‑solver with strong judgment
• Impeccable organization and follow‑through
• Exceptional verbal and written communication
• Confident closer

Professional & Educational Requirements

• Bachelor's degree required - Marketing, Healthcare Administration, Business, Social Work, or a related field
• Clinical or allied health background preferred - RN, LPN, Social Worker, PTA/OTA, or similar
• Experience in healthcare sales highly preferred - home care, hospice, SNF, assisted living, or medical staffing
• Existing network of healthcare professionals is required - discharge planners, case managers, social workers, physicians, facility leadership, etc.
• Proven track record of measurable results - referral growth, territory expansion, revenue generation
• Strong public speaking and presentation skills
• High computer literacy, including CRM systems and productivity tools
• Ability to consistently make 150+ outbound calls per week
• Ability to maintain confidentiality and adhere to HIPAA

Logistics & Compliance

• Daily travel throughout territory; occasional evenings/weekends
• Drug screen, background check, and criminal record clearance
• Up‑to‑date vaccinations (including COVID)
• Valid driver's license and reliable, insured transportation
• Ability to lift up to 50 lbs

BrightStar Care® is an Equal Opportunity Employer